Acquiring extra visitors to your firm’s site is just half the battle. Ensuring that these people are getting in contact with you after they arrive is seriously important. Below are four suggestions you can utilize to produce more interaction through your legal site:
1. Make certain your telephone number is showcased prominently on each and every page on your site – This may seem to be obvious, but it really is important. Do not make website visitors have to visit your contact page. Displaying your telephone number within the top portion of your law firm’s website, adjacent to the firm’s logo or on the right side, is a good spot. Just help to make certain it can be easily seen.
2. Provide a submission form on each and every page of your site - Not every potential client wants to speak via phone. For those that would prefer to send you an email, provide them a form to do so. Even better, make sure that email form is offered on every page on the site.
3. Promote a totally free guide a visitor can get in exchange for their contact info – The guide not just permits you to engage with your website visitors, it even allows you to develop trust and establish the firm as an authority. Here is an instance of this method in action on our very own website.
4. Supply a newsletter signup – Developing a list of engaged readers is a excellent approach to market your firm. Make certain you are following up by emailing out a e-newsletter at the very least once a month.
You can download our Complete Library of Guides for Lawyers here. The guides are filled with helpful tips and examples so you can get the most out of your online marketing.
